beyond the superficial

The program is finally underway...

The prospectus is invasive, detailed and surprisingly transparent. After grazing over the general course structure, we hopped right into the history of fashion. Our professor, Suzanne Lussier, is extremely well-versed in this area, having worked as a curator, historian and now teacher. She explained that the history of fashion underpins everything we do in the industry. That in order to understand current trends, it is essential to understand the cycles, silhouettes, textures. Where we have been is important in order to comprehend where we are. So: how does the industry relate to other things? What connections tie the art and fashion world into a single work? This ability to think critically about the fashion industry is what Suzanne called, "thinking about fashion beyond the superficial". Focused on the 20th century, we looked at designs that are seen in today's trends. Essentially, since 1969 there has been little shape innovation, but rather revivals of old styles with new patterns, colors etc. The new fabrics, materials and colors are used to create a feeling of new, allowing for innovation in an individual's style. 

What really intrigued me about our first lecture on fashion history, was the purpose behind clothing. Certain silhouettes, colors and textures were intentional. Designers were very aware of the current events and moral obligations specific to their times. In 1915, during World War I, lighter and shorter garments were introduced. Women entering the workforce required pieces of clothing that were easier to move in.

While I could talk about this lecture all day long there was so much more we did during the week. From still life shoots, to lessons in branding and visual communication- the course was exactly what it said it would be: intensive.

On Friday, I ventured solo to Lovebox Musical Festival. I saw sets from Kaytrananda, Mac Miller, Jamie XX and Frank Ocean. The music was absolutely incredible, Frank's set was so well produced. I teared up a little bit. However, the crowd was less than favorable. The amount of drunk teenagers unable to stand was overwhelming... Not to mention the fact that no one really knew the artists playing. Either way, I am grateful to have seen Frank perform. The rest of the weekend was much more laid-back. A few friends and I went to Westminster to explore the landmarks. Evenings were spent in various pubs (where I typically chose to sit in a corner and practice French writing). 

This week we will be working with a photographer to create images that would be found in an ad in a Vogue magazine. I love all of my course mates and am thankful to have such a talented group of individuals to work with!

A bientot xx.